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BHETA welcomes Linnworks as a Business Support Provider, strengthening the support available to members looking to manage and grow their multichannel commerce operations.
As businesses across the housewares, small domestic electrical appliances, DIY and garden sectors continue to sell through an increasingly diverse mix of retail and online channels, managing stock, orders and fulfilment effectively has become an important part of maintaining a successful operation.
Linnworks is a multichannel commerce platform designed to help retailers manage their operations more efficiently and scale with greater confidence. The platform connects inventory, orders and fulfilment across more than 100 sales channels, helping businesses maintain accurate stock levels, reduce overselling and streamline the process from checkout through to dispatch.
With more than 4,000 retailers using Linnworks globally, the platform processes over $18 billion in gross merchandise value (GMV) and more than 250 million orders each year, reflecting its experience in supporting businesses operating across multiple sales channels.
Supporting businesses across the multichannel landscape
Through its new partnership with BHETA, Linnworks will be able to engage directly with members and share its expertise across key areas of multichannel commerce.
This includes inventory management, order management, fulfilment and multichannel selling, providing BHETA members with access to specialist knowledge as they navigate the opportunities and operational challenges that come with selling across different platforms.
For retailers and suppliers managing multiple routes to market, having greater visibility across inventory and orders can help create a more streamlined operation while supporting a consistent customer experience.
Steve Richardson, BHETA’s General Manager, said:
“Linnworks brings valuable expertise in multichannel commerce and fulfilment, areas that are increasingly important to businesses selling across multiple channels. We’re pleased to welcome the team to BHETA and look forward to introducing their expertise to our members.”
The addition of Linnworks further expands BHETA’s Business Support Provider network, giving members access to specialist expertise and practical support across areas relevant to the changing needs of the industry.
As part of this partnership, BHETA members can unlock an exclusive 10% discount on their Linnworks subscription. This offer is available to new customers only. Members can also access a personalised demo tailored to their business and explore how Linnworks can support their growth.
Quote from Sam Meadham, Partner Account Manager, Linnworks:
"We’re proud to support BHETA members as they navigate the fast-changing world of multichannel selling. Having worked closely with suppliers across DIY, garden and homeware, I’ve seen firsthand how the right operational foundation — centralised inventory, automated fulfilment and seamless marketplace connections — can turn ecommerce into a genuine growth engine, rather than another channel to manage. I’m looking forward to helping members unlock new opportunities and grow with confidence."
If you're looking to grow your multichannel commerce operations and see how Linnworks can support you on that journey, contact Sam directly.
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