Skip to main content

+44 (0) 121 237 1130


Exhibit at Spring Fair 2022 in the BHETA/Bira Village


In a repeat of the initiative launched at Spring Fair 2020, the BHETA Bira Village 2022 will host eight brands showcasing the most inspired tableware, housewares and kitchenware in the Housewares Hall 8. The eight BHETA Bira village affordable stands will be 2.5m by 2.5m and in a high traffic aisle adjacent to the stands of RKW, EPE International, Bluestem Group and the BHETA Bira stand.

Utilise your membership with BHETA and leverage the opportunities Spring Fair 2022 will bring to your business. The show will be held over four days from the 6th to the 9th February 2022 at the NEC Birmingham.

The Housewares Hall will be serving up the best in culinary must-haves, from the latest innovations in cookware to the most beautiful tableware décor. Discover Housewares for kitchenware and dining ideas that brings everyone to the table. Brands already signed up for larger stands in the Housewares hall include RKW, Ultimate Products, Denby Brands, The DRH Collection, T&G Woodware, David Mason Designs, Apollo Housewares, Bluestem Group, Captivate Brands, Creative Products, Kuhn Rikon and many more.

Exhibitors in the BHETA Bira village benefit from the below furniture package:

  • 2 Flat shelves
  • 2 Spotlights
  • 2 stools
  • 1 Poser Table Black
  • Carpet
  • Raised Fascia
  • Nameboard with the BIRA or BHETA Logo Stand Name and Number
  • Stand set up taped on front of the stand to deter entry

If you would like more information about the opportunities in the BHETA Bira village please get in touch with Jay Kauldhar from Spring Fair at the details below. (whilst BHETA will be attending the Show this is not a BHETA initiative and stands can only be organised through Jay).

Jay Kauldhar

Key Account Director – Hyve Group Plc
Head of Everyday, Housewares and Retail Solutions

Tel: +44 (0)203 545 9704
Mob: +44 (0)7850 320 477



Share this Post

Strictly Necessary

These cookies are required for our website to operate and include items such as whether or not to display this pop-up box or your session when logging in to the website. These cookies cannot be disabled.


We use 3rd party services such as Google Analytics to measure the performance of our website. This helps us tailor the site content to our visitors needs.


From time to time, we may use cookies to store key pieces of information to make our site easier for you to use. Examples of this are remembering selected form options to speed up future uses of them. These cookies are not necessary for the site to work, but may enhance the browsing experience.


We may use advertising services that include tracking beacons to allow us to target our visitors with specific adverts on other platforms such as search or social media. These cookies are not required but may improve the services we offer and promote.

Change Settings

Welcome. You can control how we use cookies and 3rd party services below

Change Settings Accept
Learn how we use cookies