Do you want world class sales performance?
BHETA's Business Support Provider Selling Interactions, will now be offering four core training programmes for BHETA members.Following the success of the Major Account Programmes in 2023 and 2024 BHETA conducted a member survey, based on the results of the survey we have worked with Selling Interactions to create four core training programmes for your sales team.It's challenging out there right now. The cost of buying goods has risen substantially, even though supply chains have pretty much returned to normal post-covid. This means your salespeople are likely facing increased competition, with less wiggle room for margins.
- Are you currently feeling squeezed from all sides?
- Are your sales forecasts behind target?
- Are you wondering how you deliver sales through your people?
- If the answer is yes, please read on…
If you can’t decrease costs, the only way forward for businesses is to increase their top line: more sales. This is why BHETA have increased its range of sales development programmes for members in 2024.All costs and dates are detailed in the links for each training programme. Major Accounts open programmeThis programme is designed for front line salespeople responsible for managing your company’s largest accounts. It is suitable for developing and experienced account managers.What will you learn?
- Account opportunity analysis,
- Strategic relationship development,
- Managing power & politics,
- Procurement & category management strategies,
- Competitive advantage and account strategy / Building account plans.
Sales Leadership programme This programme is designed for managers who lead salespeople and other commercially orientated roles.What will you learn?
- The 4 roles of successful commercial managers
- Adapting leadership style to context
- Effective coaching
- Running productive and motivating meetings
- Managing performance,
- Building a world class sales organisation,
- Recognising and adapting to different personality types in your team with DISC.
Negotiation Skills programmeThis programme is designed for managers and salespeople who have to negotiate prices and terms with buyers and suppliers.What will you learn?
- Negotiation preparation
- Communication skills required for effective negotiation
- Recognising and adapting to different negotiation styles
- Dealing with tactics
- Mapping power & dependency
- Politics and influence strategies
Presentation Skills for Sales programmeThis programme is designed for all customer facing staff, who need to influence or motivate customers in group settings, whether it be an informal meeting or a formal pitch to buyers.What will you learn?
- Structuring your message
- Principles of oral communication for impact
- Managing questions and objections from your audience
- Motivating action with your presentation
To register or for further details get in touch with the BHETA team:Samantha Astle, Member Services, sa@bheta.co.uk, 0121 237 1130Sally Gordon, Member Services, sjg@bheta.co.uk, 0121 237 1130click here for more information
Meet Selling Interactions team!
About BHETA’s sales training delivery partner, Selling Interactions.If you are considering joining one of BHETA’s sales development programmes, you might be interested to learn a little more about the training team that will lead your programmes.Selling Interaction’s training is unique, as it is based on very extensive evidence-based sales research. You can be sure your trainer will help you bring the best out of yourself, using the best sales approaches around today.Selling Interactions work with an associate team of highly experience consultants globally. They have succeeded already in their careers and have now moved into consulting & training to help bring the best out of others. All our consultants are active selling today, meaning they are practitioners not theorists.
