BHETA event
Partner event

Export Strategy: Agents, Distributors, or Direct?

Thursday, November 6, 2025
1:00 pm
-
2:00 pm
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Speakers

Address

Simon Bedford
International Trade Adviser
,
Department for Business and Trade

BIO

Simon Bedford has worked with the Department for Business and Trade and prior to that DIT and UKTI for over 15 years. He has co-written a range of export guides for DBT and his book “Exporting Made Easy” is a practical guide to selling overseas through agents and distributors.
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BIO

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BIO

Export Strategy: Agents, Distributors, or Direct?

EVENT OVERVIEW

This webinar breaks down the pros and cons of selling directly overseas versus working with agents or distributors. Learn how to choose the right model for your business, avoid common pitfalls, and build a sustainable export strategy.

The session will provide both new and experienced exporters with the practical knowledge for sourcing contacts internationally, in order to export directly or develop a relationship with newly identified agents and distributors. 

Managing your export development by choosing the most effective and efficient route to market is an important first step when selling internationally. Direct exporting may be the best market entry method in some countries. However, working with the right partner can be the preferred option in many other markets. Compare the different approaches to selling overseas to assist you in developing your export business.

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