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EVENT OVERVIEW
Building an effective international marketing strategy involves developing a plan that helps your business successfully enter and compete in foreign markets. It requires a deep understanding of cultural differences, market dynamics, and the global competitive landscape.
An effective international marketing strategy also requires a deep understanding of local cultures, consumer preferences, competitive landscapes, and the ability to adapt your product and messaging accordingly. By conducting thorough market research, setting clear objectives, and being adaptable, your brand can build a strong, sustainable presence in global markets.
You'll leave this session knowing how to approach defining your clear marketing objectives; with confidence to create your own global marketing plan; and know how to monitor the performance of your marketing efforts to know when to adjust them, or whether they are delivering the results that you want.





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