AI Workshop: Supercharge Your Business with AI

An exclusive, hands-on AI workshop for BHETA members with award-winning agency Push. Learn how to use AI to enhance business performance, and craft better prompts.

This event is free to attend and exclusively available to BHETA members.
 
AI is no longer a futuristic concept. It’s already transforming how businesses optimise planning, process and delivery. From generating compelling content in seconds to automating administrative work, those who understand how to apply AI effectively are setting a new standard for performance.
 
Join us for an in-person AI workshop with Push, an award-winning digital marketing agency renowned for helping brands accelerate growth through smarter use of technology. Drawing on 17 years of global experience, the Push team will share how they’re integrating AI into businesses to boost creativity, efficiency, and results.  

This interactive session will equip you to:

• Gain a competitive edge by understanding how AI can drive success in your industry.
• Master effective AI prompting techniques to meet your specific objectives.
• Streamline and elevate your business process with AI-driven content.

 
This will be a practical, hands-on workshop, so attendees are asked to bring their laptops to fully participate in the live exercises and demonstrations.  

Agenda

• What’s Working in 2026: A look at the latest tools, trends and real-world results
• Prompt Engineering Masterclass: Learn how to brief AI tools for useful, accurate output
• AI use cases - Understand how to apply AI in your day to day tasks across the business
• How your customers use AI - Learn how consumer behaviour is changing and what you can do to adapt to it 
• Introducing AI Agents: Understand how AI agents can automate repeat marketing tasks
• Q&A
• Lunch provided by BHETA

 
This exclusive workshop is a game-changer for businesses looking to thrive in the digital age. Don't miss out on this opportunity to gain a significant competitive advantage.  

What past attendees say?

Dan Gyves, Managin Director at Esska Shoes
“Over the years I have been to a lot of workshops and training courses. I can honestly say that the PUSH AI workshop is hands down the best one I have ever been to. The content is exceptionally good and is intertwined with hands-on training where you learn how to ask and train an AI tool.
I came away with numerous use cases from the information PUSH imparted. AI really is an incredible tool that will enhance productivity and capability when implemented correctly.”
 
Tasmin Boyce, QEP
“I went into the day thinking I had a decent grasp of AI, but the depth of insight and practical tools shared showed me what's actually possible and how quickly you can start using it. What made it so valuable was how accessible everything felt. Whether you were brand new to AI or already familiar with it, the sessions worked for everyone. It's the kind of experience that genuinely changes how you approach your work! Thanks to BHETA for such an inspiring event”