BHETA event
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AI in Marketing: Is Your House on Fire?

Thursday, September 10, 2026
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September 10, 2026
2:00 pm
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3:00 pm
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AI in Marketing: Is Your House on Fire?

EVENT OVERVIEW

Artificial intelligence is transforming the marketing landscape at an unprecedented pace, changing how customers discover brands, consume content and make purchasing decisions. For businesses looking to stay competitive, understanding how AI is reshaping marketing is no longer a future consideration. It's a business priority.

To help marketers and business leaders navigate this rapidly evolving landscape, a live LinkedIn event, AI in Marketing: Is Your House on Fire?, will take place to bring together industry experts to discuss what organisations should be doing now to build their visibility in an AI-driven world.

Understanding What AI Means for Marketing

As large language models (LLMs) and AI-powered search continue to influence how people find information and engage with brands, businesses need to think differently about their marketing strategies.

This practical online session will explore how organisations can move beyond the hype surrounding AI and focus on the opportunities that will have the greatest impact. Rather than reacting to change, attendees will gain insight into how to build a strong foundation that helps their brand remain visible and relevant as AI continues to evolve.

Hear from Industry Experts

The LinkedIn Live will feature an expert discussion with Emma Jones, Georgia Leybourne and Ashley Carr, who will share practical advice on how businesses can prepare for the future of AI-powered marketing

Who Should Attend?

This event will be particularly valuable for:

  • Marketing professionals
  • Brand managers
  • Business owners
  • Digital marketing teams
  • Communications professionals
  • Organisations looking to understand the impact of AI on customer engagement and brand visibility

Whether your business is just beginning to explore AI or already incorporating it into your marketing strategy, the session will provide valuable insight into how the landscape is changing and what organisations should prioritise next.

Join the Conversation

AI is redefining the future of marketing, and businesses that act early will be best placed to strengthen their visibility and competitive advantage.

AI in Marketing: Is Your House on Fire? offers an opportunity to hear directly from industry experts, gain practical guidance and learn how to prepare your organisation for the next generation of AI-powered marketing.

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