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Exhibit at Spring Fair 2023 in the BHETA Bira Village


The BHETA Bira Village returns in 2023 and will host ten brands showcasing the most inspired tableware, housewares and kitchenware in the Housewares Hall 8.

The ten BHETA Bira village affordable stands will be 2.5m by 2.5m and in a high traffic aisle adjacent to the stands of RKW, Ultimate Products and the BHETA Bira stand.

Utilise your membership with BHETA and leverage the opportunities Spring Fair 2023 will bring to your business. The show will be held over four days from Sunday 5th to Wednesday 8th February 2022 at the NEC Birmingham.

The Housewares Hall will be serving up the best in culinary must-haves, from the latest innovations in cookware to the most beautiful tableware décor. Discover Housewares for kitchenware and dining ideas that brings everyone to the table. Brands already signed up for larger stands in the Housewares hall include RKW, Ultimate Products, The DRH Collection, T&G Woodware, David Mason Designs, Apollo Housewares, Bluestem Group, Captivate Brands, Jomafe, International Cookware, Kuhn Rikon and many more.


Exhibitors in the BHETA Bira village benefit from the below furniture package:

• 2 Flat shelves
• 2 Spotlights
• 2 ST05 stools Black
• 1 TB 61 Poser Table Black ( Bar Table)
• Royal Blue GES stock Cord
• Raised Fascia
• Nameboard with the BIRA or BHETA Logo Stand Name and Number
• Stand set up taped on front of the stand to deter entry

Promotional Fee Included at £450

Total cost for a 6.25m stand package @ £390 per sqm = £2,612.50 + vat


If you would like more information about the opportunities in the BHETA Bira village please get in touch with Jay Kauldhar from Spring Fair at the details below. (whilst BHETA will be attending the Show this is not a BHETA initiative and stands can only be organised through Jay).

Jay Kauldhar

Key Account Director – Hyve Group Plc
Head of Everyday, Housewares and Retail Solutions

Tel: +44 (0)203 545 9704
Mob: +44 (0)7850 320 477



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