The online DIY marketplace ManoMano has announced sales figures for 2018, with turnover having increased 70% compared to 2017 to €424 million (£371m) and next year, they believe the €1billion target is well within their reach.
When ManoMano entered the UK market two years ago, it was a challenge to fight. “We are the only way for traders to build an intelligent online offer away from Amazon,” said Christian Raisson, founder and one of the two CEOs of ManoMano. Since then a lot has happened.
In 2018 alone, the European e-commerce platform has now reached a trading volume of €424 million, an increase of 70 percent over 2017. In addition to the home market of France, ManoMano now operates in Spain, Italy, the UK and Germany.
Around 1,800 retailers currently use ManoMano as a platform for their DIY and DIY products. More than 20 million visitors per month in 2018 watched these products on the international sites of ManoMano, where they consulted online or used the helpful do-it-yourself instructions. Ascending trend. Last year alone, the European startup registered around 2.5 million customers.
ManoMano’s successful market strategy was rewarded in 2017 with growth financing of 60 million euros, led by the growth equity firm General Atlantic. ManoMano’s plans for the current years are ambitious. By 2020, the digital business model is set to reach the threshold of one billion euros in corporate value. This makes ManoMano the first European Unicorn in the DIY market segment.
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