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BHETA’s Seema Grantham becomes RDT Trustee

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Congratulations to Seema Grantham, BHETA’s sector manager for housewares and small domestic electricals, who has been elected a trustee of the industry charity, the Rainy Day Trust.

Seema has a long and distinguished career in the housewares industry. Prior to her appointment by BHETA in 2019, Seema was UK Sales Director at The Cookware Company, responsible for leading the strategic and commercial development of the company’s UK brands as well as developing successful long-term relationships with key retailers including John Lewis, Lakeland, and Dunelm. Prior to that she spent her formative years with Group SEB and latterly DKB.

In her role at BHETA, Seema supports existing members with added value initiatives in retailer networking, export and lobbying in the housewares and small domestic electricals sectors as well as increasing the membership base through recruitment. In addition, Seema is also Director of Sales for the Exclusively Show, which is owned by BHETA.

Commenting on her latest appointment, Seema said, “I regard involvement with RDT as a trustee as an honour and a privilege. The Rainy Day Trust is a terrific charity which does marvellous things for people who work or have worked in all or any aspect of the home improvement and home enhancement industries.”

Commenting on her new role with RDT, Rainy Day Trust CEO, Bryan Clover said, “It is great news to have someone as committed and enthusiastic as Seema on board. The fact she is also so well known and well-regarded in industry circles is an enormous bonus.”

BHETA Chief Operating Officer, Will Jones, said: “Congratulations to Seema. This is a great move to help the whole housewares and small electricals sector strengthen and develop their relationships with the Rainy Day Trust”.

For more information about BHETA’s extensive programme of member services, contact Seema Grantham on 07985 732557, or at

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