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BHETA Webinar: getting to the root of packaging regulation

Date(s) - 18/06/2024
10:00 am - 11:00 am

BHETA is very pleased to introduce Tracy Sutton and Hannah Worthington from Root to present a webinar for BHETA members on Tuesday 18th June at 10am called, “Getting to the Root of Packaging Regulation”.

Root is a new BHETA business support provider who will provide regular packaging updates throughout the remainder of 2024.

Tracy and Hannah will talk for around 30 minutes and then take questions.

Root’s expert team will join up the dots to help you understand the regulatory pressures on packaging and to help you anticipate future demands.


  • An actionable summary of the global policy landscape including Extended Producer Responsibility (EPR), Plastics Taxes, and the new EU Packaging and Packaging Waste Regulations
  • Why compliance is not enough to protect your business
  • How your business can adapt to the new landscape and use it as a USP
  • Examples of other businesses which have started to adapt

Who is the webinar suitable for?

The event is for BHETA members who have an interest in packaging, packaging strategy and implementation, across DIY, Garden, Housewares & Electrical. Non-members who are interested in experiencing a BHETA event and are thinking of joining the association are also welcome to register for a ‘taster session’, on the condition they are happy to have a membership chat with the relevant sector manager.

What is your biggest packaging issue/question for the next six months?

Email with your question/issue and Root will try to answer it during the webinar

Introducing Root

  • Root is a trusted advisor to over 800 brands on sustainable packaging.
  • Delivering world-class advisory, strategy, regulatory and impact services to global brands and producers.
  • A passionate team with over 65 years of unrivalled experience in sustainable packaging.

What Root does

  • Guide teams through the complex sustainable packaging landscape.
  • Help clients identify packaging regulation risks and enable them to become policy-prepared.
  • Help clients become leaders in responsible packaging.
  • Increase competitive advantage while reducing reputational risk.
  • Help clients prepare for and meet mandatory reporting requirements for carbon, circular economy and waste

Our speakers
Tracy Sutton, Root Founder and Director, is a regular speaker at international conferences and a respected commentator in national and trade media. Hannah Worthington is Impact + Policy Lead at Root, and is a strong believer in stakeholder-led strategies, Hannah is driven to maximise positive impact and inclusivity through her work.

If you have any questions, please contact Sally in Member Services on




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