About us

The British Home Enhancement Trade Association (previously known as the BHHMA) is the leading trade association for manufacturers, suppliers and distributors in the home enhancement market.

In addition, we bring together, serve and represent the interests of our members, all of whom supply home enhancement customers.

Over the years, the association has evolved to meet the needs of its members and developed specific product sectors in Brush, DIY and Housewares as well as special interest areas such as export, the environment, legal services and government representation and lobbying.

The association is not-for-profit, and is entirely funded from member subscriptions and membership services. We feel that it is vitally important that every member feels their membership fee is worth every penny.
The value of BHETA differs for each member. Some will 'earn back' their membership fee by saving on an exhibition stand cost or being helped to obtain a grant. Others will realise their membership value through some very timely business advice, or by utilising a 'tried and tested' agreement drawn up by the Association's legal advisors.

BHETA works hard to deliver value to all their members and are constantly proactive in looking at ways to increase the value of membership.